Digital loyalty card types

Eight wallet card types. One clear way to choose.

Compare stamp, reward, membership, discount, cashback, coupon, multipass, and gift cards — then pick the structure that matches the behaviour you want.

High retention

Keep customers coming back.

High retention

Stamp Card

Classic punch card. Customers collect stamps with each visit and earn a reward after a set number. Best for cafes, restaurants, bakeries — any business with frequent repeat visits.

High retention

Reward Card

Points-based loyalty. Customers earn points for every dollar spent and redeem them for rewards. Flexible, works for almost any business type.

High retention

Membership Card

Status or membership card. No stamps or points — just a branded card in the customer's wallet. Perfect for clubs, churches, membership organisations, or as a digital business card with info links.

High retention

Discount Card

Persistent percentage or dollar amount off every visit. Keeps customers choosing you over competitors.

High retention

Cashback Card

Percentage of every purchase returned as store credit. Accumulates as a balance in the customer's wallet. Strong for retail with higher average spend.

Best for acquisition

Bring new customers through the door.

Best for acquisition

Coupon Card

One-time-use discount. Perfect for new customer offers, seasonal promotions, or reactivating lapsed customers.

Best for acquisition

Multipass Card

Pre-paid visit packages (e.g., 10 sessions for the price of 8). Great for gyms, clinics, beauty services, and treatment packages.

Best for acquisition

Gift Card

Stored monetary value that can be gifted. Customers buy a card for someone else, bringing new people through your door. Strong acquisition channel.

Not sure which card type fits?

Use Find Your Fit for a guided recommendation, or compare plans when you are ready to launch.

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